XMAS 25

Project dossier

XMAS 25

  • YEAR

    2025

  • CLIENT

    IKEA

  • TAGS

    GenAI / Deepfake / TVC

BRIEFINGHave fun using Pletor and do something.
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IKEA XMAS 25 campaign visual 01
IKEA XMAS 25 campaign visual 02
IKEA XMAS 25 campaign visual 03

WHAT IF… The Bathlehem was furnished by IKEA?

This spec project served as a playground for testing the current limits of Generative AI at the project’s date.

Concept, Script and Storyboard are Human crafted, the rest (BSO, IMAGE, ANIMATION…) backed by AI.

Of course I deepfaked ROSALIA AND JOAQUIN PHOENIX with educational purposes and ethical curiosity.

A SMALL ROOM CAN CHANGE EVERYTHING.

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